About this role
Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate, and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies, and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty, and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.
Job Description
Epsilon is one of the largest digital marketing agencies in the world, and we are currently on the lookout for a smart, highly driven, and proactive Data Analyst. You will be part of a team that will have expertise in building global brands with a focus on consumer and shopper insights.
- Generate insights by analyzing structured and unstructured data
- Assist in building machine learning models
- Conduct statistical tests as and when appropriate
- Collaborate with data designers and data visualizers to bring the overall story to life
- Assess the quality of data at the source
- Collaborate with internal and external stakeholders to manage data logistics – including data transfers, understanding data structures, business rules, etc. – to enable project execution
- Manage multiple projects concurrently
- Assist in the creation of compelling presentations that provide actionable insights and recommendations
- Be exposed to the sales process, providing limited content to be included in proposals for new and existing business opportunities
- Prioritize and monitor project progress relative to timeline and scope
Qualifications
- Knowledge of statistical testing and model building techniques such as linear/logistic regression, clustering, and time series
- Bachelor or Master’s degree in a quantitative discipline (statistics, economics, mathematics, marketing analytics)
- Minimum 2 years of experience in marketing analytics
- Proficient in SQL/Python/SAS/R
- Proficient in MS Office, including PowerPoint, Word, Excel, and Outlook
- Solid planning, priority setting, and project management skills with experience in managing multiple projects concurrently
- Excellent verbal and written communication skills; Organization and time management skills
- Successful in developing relationships within and across functional teams (including statistical, technical, and marketing resources)
- Highly motivated and collaborative
- Strong technical skills