Ad Ops Manager null

About the team

Meesho saw a 15x growth in direct-to-platform customers over the previous year. This wouldn’t be possible without our quirky ads everyone in Bharath related to. As part of our newly formed Product Ads team, you will join the team in ideating new and exciting ways to reach out to our users.

As Ads Ops Senior Associate, you will help our team support our entrepreneurs (endemic and non-endemic) in meeting their advertising goals. Our objective is to leverage new advertising products (e.g. display ads) to help drive supplier/brand awareness and sales. We are responsible for generating sufficient demand as part of the overall growth strategy.

When you join us, you will also play a part in starting new team bonding rituals in our team.  Games nights, group marathons, or pub-hopping sessions? The possibilities are endless.

About the Role

Here’s your chance at becoming a trailblazer! As one of the initial members of the Product Ads team, you will play a huge role in laying the foundation for everything our team stands for and will do. 

A typical day for you will involve driving maximum ROI for the platform and our partners. You will do this by creating compelling marketing campaigns. You will also work towards building and scaling opportunities for Meesho’s Display Marketing. 

You will work closely with the Monetisation team to influence Meesho’s brand journey powerfully.

What you will do

• Plan and execute various marketing and engagement constructs on our app
• Partner with brands, category teams, and product teams on a wide variety of marketing activities (planning, execution, etc.)
• Stay on top of relevant metrics to ensure constant improvement and quality check for better results
• Create data-based recommendations for campaigns and real estate to optimize performance metrics for brands
• Track, analyze and report performance of various constructs/activities/campaigns in a timely manner
• Keep abreast of industry best practices and innovations which can help us improve our app
• Liaise with various stakeholders within the organization to optimize for the platform

What you will need

• An undergraduate degree in any discipline is a must. An MBA/Post-Graduate degree is preferable
• 2+ years work of experience in campaign/account/ performance management in a marketing, or growth role
• Prior startup experience is a plus
• Proven analytical abilities and familiarity with analytical tools such as MS Excel/ Google Sheets
• Experience in liaising with multiple stakeholders to construct well-crafted campaigns maximizing campaign ROI
• Proven ability to multi-task, think critically, and execute tactically

About Meesho

Meesho is India’s fastest-growing e-commerce company. We started in 2015 with the idea of helping mom & pop stores to sell online. Today, 5% of Indian households shop with us on any given day. We’ve helped over 15 million individual entrepreneurs start online businesses with zero investment. We’re democratizing internet commerce by offering a 0% commission model for sellers on our platform — a first for India. We aim to become the e-commerce destination for Bharat.

We’re currently valued at $4.9 billion with marquee investors supporting our vision. Some of them include Sequoia Capital, Softbank, Fidelity, Proses Ventures, Facebook, and Elevation Capital. We were also featured in Y Combinator’s 2021 Top Companies List and were the only Indian startup to make it to Fast Company’s The World’s 50 Most Innovative Companies in 2020. We ranked 6th in Linkedin’s Top Startups List 2021. Our strongest asset is our people. We have gender-neutral and inclusive policies to promote our people-first culture. Please check out Meesho. careers for our openings.