Job Description
The Nielsen Innovation Practice is a forward-thinking, rapidly growing, market research division of the Nielsen Company. That means we maintain an unbeatable client list, create best-in-class solutions and have access to incredible resources - without sacrificing the benefits of a smaller, leaner, close-knit company. We celebrate curiosity and creativity and encourage openness and collaboration.
Through a blend of innovative market research technologies (such as evolutionary algorithms and predictive analytics) and client consulting, we help major consumer products companies dramatically improve their outcomes at every stage of the innovation life-cycle. We identify breakthrough product ideas, messaging that inspires action, fresh package designs and optimal launch strategies.
We are looking for someone to develop and manage Nielsen BASES business and client relationships by designing, selling, executing, and presenting market research studies to meet clients' research objectives.
Responsibilities
- Client Consulting
- Takes the lead on preparing standard / simple client requests
- Regular correspondence on simple project-related issues with the client
- Provides support for Managers in more complex situations
- Attends client meetings and presentations, provide appropriate support materials
- Identifies problems & helps Manager create solutions
- Anticipate questions/issues and proactively retrieve necessary data
- Commercial Leadership
- Participates in research proposal and design
- Gather information about Innovation practice services, attend training
- Reports and Presentations
- Domain Innovation Tools (ARC, WB/DPD Form, PlayBook, BAW, Easy Writer, Desktop reporter, RADTAB..)
- Accurately prepares topline documents with manager support (1 round of review)
- Write accurate report drafts incorporating standard sections and formats that address specific project issues and objectives
- Effectively revise drafts based on edits and comments from the manager
- Clear, concise writing, answering client business questions with proper grammar and spelling
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Project Management
- Demonstrates ownership of studies and solution seeker mindset
- Effective, timely & accurate project flow management
- Collaborative work with PD, Tab analyst, DC analyst
- Meet internal & external deadlines for all deliverables
- Thought Leadership- Integration
- Knowledge of Core Innovation services
- Get familiar with all Nielsen assess
- Find information about relevant services
A Little Bit About You
With your critical and strategic thinking abilities, you can create opportunities to better our business. You approach challenges from new angles, discovering unique solutions that are efficient and effective. Intellectual curiosity and persistence to find answers to questions and the ability to autonomously manage simultaneous projects in a fast-paced business environment. Exceptional aptitude for data analysis. Ability to work cross-functionally. Strong presentation skills.
Qualifications
- University degree in Marketing, Economics or related field a must, preferred Postgraduate or MBA
- 6 Months to 1 years experience in Primary Quantitative Marketing Research
- Knowledge and exposure to more than one market (worked preferably in the international arena/ client-side/ agency side)
- Strong analytical mind and excellent numerical skills
- Very good knowledge of advanced analysis, methods, and tools
- Very good interpersonal skills
- Strong business acumen and financial knowledge
- Awareness of the clients' needs
- Ability to travel