Trade Marketing Manager null

About Paytm

Paytm is India's leading financial services company that offers full-stack payments and financial solutions to consumers, offline merchants, and online platforms. The company aims to bring half a billion Indians into the mainstream economy through payments, commerce, banking, investments, and financial services. 

Your Role

As Trade Marketing Manager you will gather, interpret, and use complex data to develop actionable steps to improve merchant experience, and processes and optimize results. Key responsibilities include:

• Creating and implementing the trade marketing strategy.
• Building relationships with key suppliers, and identifying new revenue opportunities.
• Working closely with the marketing team to commercialize brand plans, looking at pack formats, pricing, and promotions
• Developing commercial toolboxes, including sell-in materials for the sales teams, and in-store (POS) materials for the retailers
• Coaching and supporting the sales teams to execute effectively with customers
• Managing the trade spend and allocating the Advertising and promotion budget across all channels and customers.
• Segmenting the customer base and working closely to optimize channel strategies and maximize ROI

Training & Development

The Learning & Development team at Paytm focuses on building and maintaining a competitive talent advantage. Whether they want to focus on their need-based learning or career-enhancing upskilling, Paytm also offers an Employee Learning Reimbursement Policy that compensates for any skill certification of choice. They have introduced several upskilling online programs that have been conducted for employees covering both functional and behavioral aspects.

Benefits

The benefits offered by the company are as follows:

• Accident, health, life, and occupational accident insurance
• Employee stock option plans (e.g. INR2.5 billion in 2020)
• Flexible leave policy and working hours
• Gratuity and performance bonus
• Lifestyle discounts (e.g. mobile phone)
• Paid holidays and unpaid extended leave
• Maternity, paternity, and sick leave
• Vacation and paid time off

Career Progression

A collaborative output-driven program that brings cohesiveness across businesses through technology. Improve the average revenue per use by increasing the cross-sell opportunities. A solid 360 feedback from your peer teams on your support of their goals. Respect, that is earned, not demanded from your peers and manager. 

Work-Life Balance

It has a good Inclusive work environment and provides the opportunity for all its employees, globally to work flexibly with work-from-home options. With people-centric policies, Paytm prioritizes flexibility in work processes, leaves, promotions, rewards, appraisals, department transfers, and beyond. Paytm's hybrid work policy offers you the freedom to work from any of the offices across the country or from the comfort of your home.

Culture & Vibe

Paytm expects its employees to meet or exceed annual performance metrics. Otherwise, they would need to leave the company. Each year, approximately 5% to 10% of Paytm’s workforce belongs to the low-performing group. The company had to let go of up to 700 underperforming employees in 2020, after giving them two months to find work. Insiders claim that high expectations can drive everyone on edge.

About You

• Build effective working relationships with a variety of different stakeholders
• Generate actionable insight from a range of data
• Understand and segment a customer base
• Develop and sell concepts based on data and insight
• Understand and manage budgets and P& Ls
• Manage multiple projects simultaneously
• Support, coach, and educate in an effective way
• Develop and implement a plan, and continuously adapt to optimize results

How to Apply

To apply for this role, just click on the "Apply on employer site" button, which navigates to the career section where the application can be filled out and submitted.

Source

The following sources were used in researching this page:

• jobs. lever.co/Paytm
• ambitionbox.com/benefits/paytm