Sales Officer null

Job Description

Market Mapping;

• To understand the business and analyze the market by collecting the basic information.
• To map the market to understand the territory population, number of retailers, brand presence, product awareness, and competitor’s presence.

Primary and Secondary Sales;

• To look after the primary and secondary sales and increase the penetration in the market.
• To ensure the achievement of sales targets.
• To ensure extensive coverage by traveling in the allotted area.
• To personally visit the retailers and distributors & handle the distribution effectively.

Distribution System;

• To identify the high potential distributors by analyzing the financial stability, market reputation, market coverage, and infrastructure.
• To Coordinate distribution arrangements and facilitate more rotations through distributors.
• To ensure prompt execution of orders booked from each distributor.
• To help distributors to liquidate stock-up articles/ size.
• To convey distributor’s order to sales manager.

Merchandising;

• To ensure display of new samples and convey the prices to new distributors & retailers.
• To ensure visibility of product placed at retailer counters.

Market Intelligence;

• To understand competitor’s sales strategies.
• To inform competitors' activities to management immediately.
•  To collect the market feedback about the competitor’s products and convey the same to sales managers.

Business Development;

• To understand the untapped market and analyze the market segment.
• To increase the retail base to cover the gap in the market.

Reporting;

• To prepare Daily Sales Report and submit the market information on daily basis.

Customers Grievance;

• To collect the customer Grievance and discuss with the concerned Head