CACTUS is looking for a skilled Content Creator for social media to join their dynamic marketing team. The ideal candidate should possess a strong passion for social media, creativity, and a thorough grasp of different platforms and their marketing capabilities. Offers remote-first employment opportunities throughout India. The role involves developing and executing social media strategies to boost brand visibility, engage the target audience, and represent their products effectively.
Responsibilities:
Develop and execute comprehensive social media content pieces across various platforms, including but not limited to Twitter, Instagram, LinkedIn, YouTube, Facebook & Threads.
Create engaging and shareable video content tailored to each platform (post copies and assets), ensuring consistency with the brand's voice and style.
Identify customer needs, monitor emerging social media trends (features, advertising opportunities), tools, and best practices, and implement innovative strategies to stay ahead of the competition.
Conduct regular analysis of social media metrics and provide actionable insights and recommendations to optimize campaign performance and improve audience engagement.
Collaborate with cross-functional teams (marketing, design, and product) to develop and execute impactful social media assets, in line with product messaging, positioning, and objectives across different markets.
Support the development and execution of social media contests, giveaways, and partnerships to drive user-generated content and increase brand loyalty.
Stay informed about industry trends and competitor activities.
About you
Qualifications:
1+ years of experience in social media marketing (English as the primary language). Experience with AI tools and products preferred.
Portfolio of live posts to be shared in resume.
Strong understanding and passion for social media, with hands-on experience in creating video assets like reels
Excellent written and verbal communication skills, with the ability to create engaging and compelling content.
Creative mindset with the ability to think outside the box and generate innovative ideas for social media campaigns.
Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
Knowledge of digital marketing principles and practices.
Basic graphic design skills and familiarity with image and video editing software is a plus.
Compensation & benefits
If you join as a full-time employee, you will have access to the following:
Health Insurance
Soft Skill Training
Employee Assistance Program - Mental Wellbeing
Flexible Working hours
Childcare leave
Work From Home
Training & development
CACTUS is dedicated to prioritizing comprehensive training and development programs focused on nurturing and enhancing employee skills. These initiatives play a pivotal role in fostering continual professional growth and excellence within the organization, thereby ensuring that employees are well-equipped to succeed and prosper in their careers.
Career progression
At CACTUS, employees are guided along a clear roadmap for career advancement and provided with abundant opportunities to grow. The organization's structured support system ensures that everyone receives the necessary resources to achieve their professional goals within the company. This company is dedicated to cultivating a culture where continuous development and achievement are prioritized, empowering employees to thrive and excel in their careers.
Sources
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