Content Writer null

Your role

They are looking for a Content Writer responsible for planning, developing and implementing the overall company’s content strategy. They are responsible for the management of the creation and production of online and offline marketing content.

You will create a vision for blogs, emails, and social media posts. As a content marketer, you will work with a team of Digital Marketing. The content writer is able to write as well and will be expected to do so.

To create quality written content, you will need excellent writing skills and to be able to persuade your manager. You will do that by understanding the needs of your target audience.

Role and responsibilities

• Writing guidebooks using PowerPoint templates.
• Link Building of content: guidebooks, videos etc.
• Writing for social media and maintaining a calendar for the same.
• Writing emails using email software.
• Working with a team of graphic designers and web developers.
• Create content marketing campaigns to drive leads and subscribers. Use SEO best.
• Practices to generate traffic to the site.
• Regularly produce various content types, including email, social media posts, and blogs.
• Actively manage and promote the blog and pitch articles.
• Analyse content marketing metrics and make changes as needed.
• Collaborate with other departments to create innovative content ideas.

About you

Skills

• Strong communication skills.
• Story-telling.
• Copyrighting.
• Able to understand the brand.
• Keyword Search.
• Ability to analyse and present content and social performance.
• Clear, effective communicator—verbally and in writing—with the ability to be persuasive.

Qualifications

• Any graduate.
• Any Undergraduate.

Benefits

As part of the team, you will receive benefits such as:

• Competitive Salary
• Friendly Environment
• Skill Development
• Healthy (and non-healthy!) snacks and beverages
• Paid leaves
• Poodle the Office Dog

Training & development

IIPTA offers a supportive and friendly environment where individuals from diverse backgrounds can develop their skills. Employee reviews highlight the excellent training, open atmosphere, and helpful mentors, making it a great place to learn and execute plans effectively.

Career progression

Based on employee reviews, IIPTA is highly recommended for career progression, especially for those starting in intellectual property. Employees note that it's an excellent place for growth, offering numerous opportunities and career advancement, making it an ideal choice for freshers.

Sources

The following sources were used in researching this page:

• iipta.com/values/
• iipta.com/career-opportunities/
• glassdoor.com/Reviews/Indian-Institute-of-Patent-and-Trademark-Education-and-Research-Reviews-E806591.htm?filter.iso3Language=eng