What It Does: Pine Labs is a leading merchant platform empowering any business to accept multiple modes of payments and grow their business.
Mission: Maniacal focus on creating a product and services platform that widens access and accelerates commerce for merchants in each local market we operate in.
Vision: We believe that every business can grow exponentially with technology and capital.
Size & Presence: It has many branches in India mainly in Delhi-NCR, Mumbai, Bengaluru, Chennai, Hyderabad, Kolkata, Rajasthan, and Madhya Pradesh with a workforce of 1,449 employees.
Best Known For: 360-degree Payments Solutions. In-Store.
Pine Labs creates 360-degree solutions that enable any business of any size to take the lead. Growth-focused businesses use our software and APIs to accept payments, manage operations and become future-proof. Pine Labs is contributing to the future of merchant commerce in Asia. We are using advanced fintech solutions built using our technology prowess and fueled by our zeal to innovate and solve problems.
In 1998 Pine Labs began, our main focus was on smart card-based payment and loyalty solutions for the retail petroleum industry. Then Eleven years later we made our first forays into the world of mainstream payments, giving merchants solutions and connecting them with banks and financial services. We pioneered the use of the smart, cloud-based unified point-of-sale platform – designed to reduce costs and drive retail revenues.
We partnered with banks and payment aggregators to make sure our PoS terminal could process all forms of digital payments to enhance the merchant-customer experience. We evolved into a platform that provides merchants with solutions for payments, risk assessment, multi-channel analytics, lending & insurance, brand offers, cashback, integrated billing and more. Multiple financial services and brands.
2017 saw us lay our first global footprint as we entered the Malaysian market with an exclusive partnership with CIMB Bank. Today, we are on our way to building one of the world’s most robust fintech platforms to meet the needs of the modern merchant.
At Pine Labs, we have always been and will always be committed to diversity and inclusion. Our D&I Charter reflects that commitment from our employees and partners. We believe in promoting diversity and inclusion across all our stakeholders namely, our people, our customers, our partners, our suppliers, and our service providers. We believe that successful and sustainable diversity and inclusion efforts benefit all our stakeholders.
This Code of Ethics and Professional Conduct document outlines the ethical principles that govern decisions, acceptable and non-acceptable conduct and behaviour at Pine Labs. This document will be refreshed periodically to ensure that it remains relevant to the times without changing our underlying principles.
This Code of Ethics and Professional Conduct is applicable to every person engaged with Pine Labs – whether as a Director, full-time employee, contract employee, intern, trainee, vendor, 3rd party and is applicable across all Pine Labs’ offices in India and outside, now and in future.
We’re at a pivotal time at Pine Labs. A time when we’re creating a transformative merchant platform. A time when we’re making things happen. A time when we’re making our mark in the fintech industry. We’re offering sustainable full-time job opportunities for national-level sportspersons who have retired or are about to retire from an active sporting career.
At Pine Labs, we’re proud of the way our merchant platform makes an impact on our customers’ lives. And we work to extend that impact to communities around us. Our employees volunteer to help people and organizations that work with underprivileged children, the differently-abled and the elderly. We also work to protect and improve the environment by reducing our carbon footprint and pursuing environmentally sustainable actions across all aspects of our operations.